Mass Communication Department

Welcome to the Department of Mass Communication, Trinity University. The department was established in 2019, the same year, the University commenced its official operation. The department, approved by the Nigerian Universities Commission (NUC), is made up of very distinguished, qualified, experienced and highly professional scholars as lecturers and staff. Students are trained with professional knowledge and skills in the following area of specialisations: Journalism; Development communication; Broadcast media; Print media; Public Relations; and Advertising for the purpose of leadership positions in the mass media organisations in Nigeria and across the globe

The department operates with a robust curriculum which is carefully structured to provide a thorough training and lay a solid foundation to the fundamental principles and practical aspect of the discipline. Another unique aspect of the programme is that students are exposed to the praxis of theory and practice. Students are made to interact with the real world of Mass Communication by undertaking compulsory media attachment. This allows the students the opportunity to practice what they had learnt in class before graduation and broadens their horizon which prepares them for tasks ahead.

Philosophy
Mass communication plays critical role in the society and communication is vital to national development. The Mass Communication programme aims to produce high-calibre professionals with the requisite knowledge to deploy for the global communication industry towards self-development, national development and the benefits of humanity globally.

Aims and Objectives:

  1. offer an undergraduate professionally oriented programme for the aspiring Nigerian journalists, communicators, broadcasters, public relations and advertising practitioners;
  2. train and/or retrain Nigerian journalists, communicators, broadcasters, public relations and advertising practitioners for leadership positions in the mass media organisations in Nigeria and around the globe;
  3. raise and sustain the professional status of journalism in Nigeria and globally;
  4. bridge the divergent perspectives of news gathering and dissemination;
  5. provide the students with the opportunity to master the art of communicating with the masses that transcends all disciplines, whether in writing or broadcasting for an on-line website. Newscast, or writing a speech for the company’s Chief Executive Officer (CEO), or writing advertising or public relations copy to sell or promote a product to the masses;
  6. instill in the mass communication students the ability to respect deadlines and work under pressure;
  7. train and encourage Nigerian mass communicators to be effective communicators by being able to think quickly, research creatively and write or broadcast concisely to the mass audience;
  8. train Nigerian media men and women that would act as the trustees of the public trust and that would be socially responsible to the communities they serve by being accurate, fair, balanced and objective in their reportage of societal issues;
  9. produce Nigerian mass communicators who will continue to protect the basic principles of the people’s right to know as the fourth branch of government or the fourth estate of the realm;
  10. be in a position to be able to differentiate “Soft News” from “Hard News”, Truth from falsehood/fake news, responsible Journalism from irresponsible Journalism at the end of the degree programme in mass communication; and
  11. equip the students to establish Newspapers, Magazines, Public Relations and Advertising Agencies, or even radio and/or television stations at the end of the

PROGRAMME DURATION
It has duration of four years for students admitted with the Ordinary Level Certificate, and three years for those with direct entry.

Admission requirements: Admission into the programme will be either through UTME or Direct Entry.

  1. The acceptable UTME Subjects are: A minimum of five (5) credit passes in the Senior Secondary School Certificate Examination or in the General Certificate Examination G.C.E. ‘O’ Level, or NECO, – National Examination Certificate or their equivalents. The five (5) credit must include English Language, Mathematics and Literature in English and any other relevant two subjects, which must be obtained at not more than two sittings. An acceptable UTME score is also required.

  2. Direct Entry Direct entry candidates must obtain Diploma in Mass Communication of any approved tertiary institution. Candidates with passes in relevant/required subject combinations in JUPEB ‘A Level’ are also considered for direct entry admission. The subjects must include English Language and other two relevant subjects.

Vision
To produce graduates that can raise and sustain the professional status of mass communication in its different areas of specialisation within the Nation and the globe.

Mission
To train Mass Communication professionals and produce graduates that are ethically minded and who are prepared to compete and attain leadership positions in media organisations across different sectors of the country and beyond for the benefits of humanity.